WhatsApp Business News

Payments in WhatsApp: what's possible today and what's already available in Switzerland thanks to TWINT

Written by Jerome Amoudruz | Sep 22, 2025 10:11:52 PM

The ability to pay directly within a WhatsApp conversation is becoming a reality in certain international markets. In 2025, WhatsApp offers native payment features in a few pilot countries, with the goal of expanding these capabilities progressively.


Where are WhatsApp payments already available?

As of today, integrated payments within WhatsApp are live in three key markets:

  • India: integration with UPI for instant peer-to-peer or business payments.
  • Brazil: send and receive money via credit/debit card directly from the app.
  • Singapore: peer-to-peer and business payments with authorized partners.

๐Ÿ”’These features are not yet available in Europe, including Switzerland, where financial regulations and banking models differ.


In Switzerland: TWINT + WhatsApp = a fully operational alternative

Even though native WhatsApp payments are not yet available in Switzerland, itโ€™s already possible to accept payments via WhatsApp thanks to TWINT and its Paylink solution.

What Paylink enables:

  • Create a payment link in seconds (with amount, description, etc.)
  • Send this link directly in a WhatsApp conversation (or any other channel)
  • Receive real-time payment confirmation
  • No technical development or complex integration required

๐Ÿ’ฌ Typical use case:
A customer asks you for a product or service on WhatsApp? You send them a TWINT link directly in the conversation. They click, pay, done. You just need to update your order and inventory flows.

 

Why this matters
  • You stay within a seamless conversational channel
  • You avoid redirecting to emails or external checkouts
  • You maintain a direct, human connection with your customers
While we wait for native WhatsApp payments to arrive in Switzerland, this hybrid approach already allows businesses to offer a smooth, fast, and secure shopping experience โ€“ all within WhatsApp.


At Sandra, we integrate TWINT and Paylink features directly into your WhatsApp API environment, enabling a fully conversational customer journey โ€” from acquisition to payment, without friction.

Need help activating payments on WhatsApp? Letโ€™s talk: jerome@sandra.ch